Gregory Averitt launched the premier jiu-jitsu school in Flagstaff and he needed a professional website that also showed off the close-knit community that his crew was beginning to build. 

The other challenge was to build a site that spoke to two completely different audiences: 1) adults looking for a welcoming jiu-jitsu school and 2) parents / grandparents looking for kid-friendly martial arts classes that teach discipline, patience, and perseverance.